SeaChange International appoints new Chief Marketing Officer

November 21, 2007 – SeaChange International has appointed Simon McGrath as its Chief Marketing Officer, reporting to Chairman and CEO Bill Styslinger.

McGrath is currently the Director of Strategy and Development at On Demand Group, a subsidiary of SeaChange International.

“Simon is the perfect person to help drive SeaChange’s strategic marketing initiatives as the digital television industry’s growth begins to rely heavily on value-added software applications and services, specifically the creation of successful advertising business models for VOD,” said Mr Styslinger.  “Simon brings a unique understanding of interactive media development and the acquisition, monetisation and management of content to SeaChange.”