ITonis IPTV platform to offer online lotteries and gaming in China in 2008

October 25, 2007 – ITonis has announced that it is developing a channel for its IPTV platform that will sell lottery tickets in China on behalf of the State Sports Lottery.

The new Lottery Channel will be launched in early 2008 to a potential audience of over 130mn viewers, according to the company, and will be offered through ITonis’ wholly-owned foreign enterprise, called Flow.  The channel will also offer other gaming products.

“We were delighted to be extending our platform in such dynamic and exciting ways,” said Thomas Roberts, CEO of ITonis.  “Like IPTV, the gaming market in China has previously been closed to foreign companies and this is a unique opportunity to gain a foothold in this key growth sector.  This is a very exciting time for ITonis, which demonstrates our ability to deliver solutions at home and abroad.  It has also brought together our expertise in on-line television and gaming.”