Sky in Italy has launched Sky Box Sets following the success of the service in the UK, Ireland, Germany and Austria.
The service will allow customers initial access to 120 whole seasons of hit series across multiple genres with 1,500 episodes to enjoy whenever and wherever they want, either at home or on the move with Sky Go, Europe’s biggest mobile TV service. More seasons will be added every month.
“Sky On Demand has been hugely popular and it will be further enriched thanks to the addition of Sky Box Sets,” comments Pietro Maranzana, Chief Commercial Officer, Sky in Italy. “Deals with major studios and Sky’s investment in original productions enable us to launch with over 120 whole seasons and new series to be added every month.”
Sky Box Sets will add to an already popular on demand offering in Italy. Since Sky On Demand launched in Italy in July 2015 over 2 million users have downloaded nearly half a billion titles.