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Amazon marks record-breaking holiday season for Prime

Jeff Bezos

Jeff Bezos

More than three million members worldwide joined Amazon’s Prime service during the third week of December, bringing milestone growth to the membership program.

Overall, Prime members made The Man in the High Castle the most watched TV season on Prime Video this holiday by 4.5x and doubled their total viewing hours of Prime Video titles, compared to 2014.

This holiday was also the best ever for Amazon devices, doubling last year’s record-setting shopping season with millions of devices sold. Among Amazon devices, the all-new Fire tablet was the best-selling, most gifted and most wished-for product across the millions of items available on Amazon.com since its introduction 15 weeks ago.

“This was another great holiday season to be a Prime member, and we welcomed three million new members in the third week of December alone,” said Jeff Bezos, Founder and CEO of Amazon.com. “Over 200 million more items shipped for free with Prime this holiday, and members doubled their viewing hours of Prime Video compared to last year with the Amazon Original Series The Man in the High Castle leading the way as the most watched TV season ever on Prime Video. On behalf of Amazon employees around the world, we wish everyone happy holidays and the very best for the coming year.”

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