MOST POPULAR

News

Adform and Dailymotion forge video ad partnership

Adform and Dailymotion forge video ad partnership

Adform and Dailymotion forge video ad partnership

Ad tech platform Adform has partnered with Dailymotion to allow advertisers to conveniently purchase Dailymotion’s in-stream inventory and access the video platform’s worldwide audience.

The move enables Adform’s global clients to access the second largest source of video advertising in the world. DMX’s premium video inventory is offered across desktop, mobile, tablet, game console, and connected TV in more than 180 countries.

“Our recent partnership with Adform strengthens our efforts in establishing DMX as one of the leading in-stream inventory supplier in Europe and aims at reinforcing our position in Nordic countries” explains Damien Pigasse, Chief Revenue Officer, Dailymotion. “Providing buyers with granular targeting solutions to deliver their campaigns within a premium environment is our main goal. Therefore, we have released a large portfolio of targeting packages per country, directly within Adform’s interface so that buyers have instant access to them through deal IDs.”

 

We welcome reader discussion and request that you please comment using an authentic name. Comments will appear on the live site as soon as they are approved by the moderator (within 24 hours). Spam, promotional and derogatory comments will not be approved

Post your comment

Facebook, Instagram and Sky case study: Game of Thrones

BT at IBC: 'unlocking the power of fibre IPTV'

IP&TV News tries out 4G Broadcast at the FA Cup Final

Thomas Riedl: “Google TV has evolved into Android TV”

Tesco and blinkbox: what went wrong?

Reed Hastings and 2030: is he right?

Loading IPTV Tweets ...

INTERVIEWS

  • Q&A with Verimatrix
    We chat exclusively with Verimatrix President: Steve Oetegenn 1. For...
    May 5th, 2016
  • Q&A with Netgem
    We chat exclusively with Sylvain Thevenot, Managing Director at Netgem. ...
    April 25th, 2016
  • Q&A with Freesat
    We chat exclusively with Matthew Huntington, CTO at Freesat 1. For...
    April 25th, 2016