Brands, broadcasters and content owners can now extend their existing online video channels to LG Smart TVs with Opera TV Snap, a new toolkit that generates Smart TV channels in minutes.
LG Smart TV will launch selected channels from Opera TV’s portfolio in eight markets: the United Kingdom, France, Spain, Italy, Germany, USA, Mexico and Brazil.
The first phase of the Opera TV launch will include up to 18 channels in each country, with thousands of videos ranging from movies and TV series, music, sports, news, lifestyle, and nature and travel. More channels will be added periodically, representing a significant opportunity for video content owners to reach LG’s vast audiences.
Opera TV can be found in LG Smart World in the Entertainment category or both Netcast and WebOS device models shipped from year 2014 and counting.
“With the fast-changing landscape of online video consumption and distribution, content owners are keen to reach viewers on all screens, especially the largest screen in the home,” says Aneesh Rajaram, SVP at Opera Software. “At Opera TV, we’ve designed innovative products that enable them achieve this goal. Our partnership with LG represents a significant milestone in our journey to enable exciting living room experiences for end consumers.”