DIRECTV unveils knockout new VR app

DIRECTV unveils knockout new VR app

DIRECTV unveils knockout new VR app

AT&T-owned DIRECTV has launched its first virtual reality app.

The new Big Knockout Boxing (BKB) VR App delivers highlights from the June 27 BKB fight event at Mandalay Bay in Las Vegas, allowing viewers to experience the blows and knock downs on their VR ready smartphone.

“We know that VR can be a deeply engaging entertainment medium. It delivers a compelling sense of ‘being there’ that’s unmatched by any other technology,” comments Jon Molod, vice president of Digital Entertainment Products Group, DIRECTV, part of the AT&T family. “We believe that much of VR’s growth will be mobile driven. As the technology evolves we hope to find new ways to use VR to enhance not just BKB, but all sports experiences.”


We welcome reader discussion and request that you please comment using an authentic name. Comments will appear on the live site as soon as they are approved by the moderator (within 24 hours). Spam, promotional and derogatory comments will not be approved

Post your comment

Facebook, Instagram and Sky case study: Game of Thrones

BT at IBC: 'unlocking the power of fibre IPTV'

IP&TV News tries out 4G Broadcast at the FA Cup Final

Thomas Riedl: “Google TV has evolved into Android TV”

Tesco and blinkbox: what went wrong?

Reed Hastings and 2030: is he right?