QVC: VOD platform has significantly increased ROI

QVC: VOD platform has significantly increased ROI

QVC: VOD platform has significantly increased ROI

QVC, the world’s biggest shopping network, recently launched new streaming and VOD content services, using the HERO platform from encoding/transcoding experts, Media Excel.

QVC says its return on investment has significantly increased by having a single centralised system to manage the complex distribution of multi-format video in multiple territories, with the ability to upscale to add more countries and transcode for new platforms easily, as and when desired.

“We have been extremely pleased with Media Excel’s HERO platform for achieving high quality, adaptive bitrate video and transcoding at incredible density per encoder,” comments Leo Smith, broadcast engineering projects manager at QVC.

Media Excel specialises in defining the adaptive bitrate, multi-device transcoding standard for multi-screen video delivery. The platform is a hybrid approach that provides the best in scalability, density, flexibility and power efficiency, while offering multi-screen HD delivery.


We welcome reader discussion and request that you please comment using an authentic name. Comments will appear on the live site as soon as they are approved by the moderator (within 24 hours). Spam, promotional and derogatory comments will not be approved

Post your comment

Facebook, Instagram and Sky case study: Game of Thrones

BT at IBC: 'unlocking the power of fibre IPTV'

IP&TV News tries out 4G Broadcast at the FA Cup Final

Thomas Riedl: “Google TV has evolved into Android TV”

Tesco and blinkbox: what went wrong?

Reed Hastings and 2030: is he right?