Netflix has decided not to renew its agreement in the US cable network Epix, meaning some high profile movies including Hunger Games: Catching Fire, World War Z and Transformers: Age of Extinction, will expire on the platform at the end of September in the US.
Meanwhile Netflix competitor Hulu has announced what it’s calling a landmark SVOD agreement with the cable company, securing new releases from Lionsgate, MGM and Paramount to Hulu for the first time beginning October 1st.
“Hulu already offers some of the best and biggest titles in television programming, but our subscribers have been asking us for more, and more recent, big movies. We listened. Through this new deal with EPIX, we are proud to now be able to offer a huge selection of the biggest blockbusters and premium films,” comments Craig Erwich, SVP, Head of Content, Hulu. “This is a landmark deal for Hulu and it marks a huge expansion for our offering of premium programming.”
For its part, Netflix argues that, while many of these movies are popular, they are also widely available on cable and other subscription platforms at the same time as they are on Netflix and subject to drawn out licensing periods.
“We hear from our members that you wish we had newer movies,” reads a blog post from Netflix on the topic. “Just like we’ve changed the game for TV watchers by releasing entire seasons around the world at the same time, we have begun making movies that will premiere on Netflix globally and in some cases, simultaneously in theatres.”
Netflix says it is hard at work developing a slate of original movies, and it working with the likes of Brad Pitt, Ricky Gervais, Judd Apatow, Angelina Jolie, Sofia Coppola and Adam Sandler.
Scott Murrow (AMC Networks) and Jamie Lennox (Hotwolf) are among the panellists that will be discussing ‘Monetising the Millennials’ at this year’s OTTtv World Summit (9th – 12th November 2015 Millennium Gloucester Hotel, London, UK).