GEM and ANDROID TV ink cross-marketing deal

OTTtv World Summit

OTTtv World Summit

Social tech experts Giga Entertainment Media (GEM) has signed a cross-marketing agreement with ANDROID TV that give GEM access to original celebrity content from ANDROID TV.

GEM’s new digital VIEWER platform allows users to view multiple content streams in separate adjustable windows on a single screen. Android TV will offer content for the platform, while GEM will provide featured spaces of events on its landing page to promote Android TV’s videos.

“The growth of Android TV has been unprecedented,” says Fernando Escovar, Android TV’s chief information officer. “Fans love our timely coverage of all the hot new celebrity events, award shows and premieres. Now with our availability on GEM’s VIEWER platform, our fan base will have even more ways to access our interviews across multiple platforms and devices.”

Tor Helge Kristiansen (EVP Principal Architect, Conax) will be  asking ‘How to secure Android TV?’ at this year’s OTTtv World Summit (9th – 12th November 2015 Millennium Gloucester Hotel, London)

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