Ahead of this year’s IBC, IP&TV News talks to Beenius CEO Filip Remškar
IP&TV News: Tell us a bit about your IBC focus. What are the big announcements at this year’s event?
Filip Remškar: For Beenius the focus of this year IBC 2015 exhibition is on the latest version of Beenius Interactive TV Platforms version 4.2.
To mention just a few of our recent enhancements, visitors of Beenius stand 14.C30 will be able to test Beenius Android TV Application and Android STB Application and experience several features: T-Commerce, Chromecast, YouTube, and much more. To see what else we have prepared for IBC 2015, readers are kindly invited to join us at our stand.
What are these new services introducing to the ecosystem?
The news for the ecosystem is diversified DRM and PVR support. Multi DRM solution enables the service providers to support Mobile OTT, STB OTT and IPTV. Today the most important thing is to enable content access anytime and anywhere and from any device. That is why the operator cannot be tied up with one DRM solution. The two main goals of operators are to support variety of devices and content purchasing models in order to have satisfied and returning customers.
I believe that beside multi DRM, cloud PVR and Android are becoming the mainstream of TV operating systems, and are obligatory requirements to be supported by any provider of Interactive TV platform. So we are now empowering service providers to select the PVR solution they like: network-PVR, local-PVR or Cloud-PVR.
What has stood out for you about 2015 so far– what direction do you see things developing?
I believe that the future of the operator is at the customer’s fingertips – that is, in the customer’s phones. People will be discovering, selecting, and managing content using apps on their mobile devices. Operators must be able to offer enough value through the TV app to ensure that customers find it engaging and use it as their sole editorial solution for video content. Such an app must intuitively provide customers truly personalized video content, entertainment, and world news.
To summarize it in one sentence, the future of television lies on the first screen of users’ smartphones.
What do you think the big discussion points will be at this year’s IBC?
Today the IPTV industry is all about Ultra High-Definition (4K) video, which is the next big step in TV technology. But Android TV is a game changer, bringing a whole new set of services and business models for end users and all players in the ecosystem. It will be interesting to see how big online players such as Google and Amazon are expending and leaving their footprint with Internet television. And not to forget that mobile apps remain a hot topic – and Beenius, of course.