AT&T: streaming at heart of completed DIRECTV deal

AT&T: streaming at heart of completed DIRECTV deal

AT&T: streaming at heart of completed DIRECTV deal

AT&T has completed its acquisition of DIRECTV, creating the largest pay-TV provider in the United States and the world.

In a statement, AT&T chairman and CEO Randall Stephenson stressed that the $48.5 billion deal will ensure consumers’ viewing preferences can be better met, “whether [viewers] want a traditional TV service with premier programming, their favourite content on a mobile device, or video streamed over the Internet to any screen.”

“Combining DIRECTV with AT&T is all about giving customers more choices for great video entertainment integrated with mobile and high-speed Internet service,” Stephenson added.

With the completion of the acquisition, AT&T will continue to deploy its all-fiber GigaPower Internet access service – the company’s highest-speed Internet service, which allows users to download a TV show in as little as three seconds. When the expansion is complete, AT&T’s all-fiber broadband footprint will reach more than 14 million customer locations.

Keith Kazerman, SVP National Ad Sales, DIRECTV will be at this year’s TV Xperience (October 6th-7th 2015, Hilton Times Square, New York). Click here to download the full free brochure

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