Mobile first (serve): Wimbledon and IBM double up

Mobile first (serve): Wimbledon and IBM double up

Mobile first (serve): Wimbledon and IBM double up

IBM and The All England Club, Wimbledon, today revealed a combination of digital innovations for the world famous tennis championships.

These include redesigned and mobile apps.

The new website provides real-time live scores integrated alongside live and on-demand video, infographics and exclusive insights: the redesign by IBM Interactive Experience “breaks the mold” of event websites and delivers a uniquely cohesive experience, whether on desktop, tablet or mobile.

Available for Apple iPhone, iPad and Android devices, the apps provide instant access to scores, player information, match analysis and video, and now have an offline mode for fans to continue browsing when on-the-go.

“With help from IBM, we are providing a world class digital experience with the best real time content to fans of The Championships,” says Mick Desmond, Commercial & Media Director at the AELTC. “This allows them to get closer to all the action across all of Wimbledon’s 19 courts, no matter where they are, or what device they’re using.”



We welcome reader discussion and request that you please comment using an authentic name. Comments will appear on the live site as soon as they are approved by the moderator (within 24 hours). Spam, promotional and derogatory comments will not be approved

Post your comment

Facebook, Instagram and Sky case study: Game of Thrones

BT at IBC: 'unlocking the power of fibre IPTV'

IP&TV News tries out 4G Broadcast at the FA Cup Final

Thomas Riedl: “Google TV has evolved into Android TV”

Tesco and blinkbox: what went wrong?

Reed Hastings and 2030: is he right?