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New Ultra HD Blu-ray spec and logo unveiled

New Ultra HD Blu-ray spec and logo unveiled

New Ultra HD Blu-ray spec and logo unveiled

The Blu-ray Disc Association (BDA) today announced completion of the Ultra HD Blu-ray specification and released the new logo that will delineate Ultra HD Blu-ray products.

The Ultra HD Blu-ray specification, which represents the work of global leaders from the consumer electronics, IT and content creation industries, will enable delivery of Ultra HD content via Ultra HD Blu-ray Disc to the rapidly growing number of UHD TV households.

“For years, Blu-ray Disc has set the standard for high definition picture and audio quality in the home. Ultra HD Blu-ray will do the same for UHD home entertainment,” comments Victor Matsuda, chair, BDA Promotions Committee. “The technical capabilities of Blu-ray Disc, in particular its significant storage capacity and high data transfer rates, will enable the delivery of an unparalleled, consistent and repeatable UHD experience.”

Licensing of Ultra HD Blu-ray is scheduled to begin this summer. The BDA is working closely with industry leaders in the authoring, testing, certification and replication industries to develop the tools and process needed to ensure interoperability between players and software and to facilitate the development of a robust ecosystem to support the hardware and title launch of Ultra HD Blu-ray.

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