Kaltura has announced a new video Distribution Connector that allows customers to publish native video directly to Facebook from Kaltura.
“We are excited to be one of the select launch partners to integrate with Facebook’s updated Video API,” explains Ron Yekutiel, Chairman and CEO of Kaltura. “Video is becoming an essential mode of communication across all industries, but the power of video content lies in the distribution – how seamless it’s delivered, to whom, from where and over which devices it can be viewed. Allowing Kaltura customers to publish video natively on Facebook opens the door to limitless opportunities to extend the breadth and depth of social video content.”
According to Facebook, on average, there are more than 3 billion video views on the network every day, of which more than 65% are on a mobile device.
Kaltura will be exhibiting at TV Connect (28 – 30 April 2015 ExCel, London). Click here for booking and more info.