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Sky News and Sky Sports hit Snapchat

Sky News and Sky Sports hit Snapchat

Sky News and Sky Sports hit Snapchat

Sky News and Sky Sports have launched on mobile news platform Snapchat Discover.

Sky News and Sky Sports will publish an edition each afternoon featuring 6-10 distinctive ‘snaps’, using a combination of images, video and text. Snapchat users will also have the option to view a long form articles and videos.

“Our partnership with Snapchat is very exciting,” comments John McAndrew, Director of News Output for Sky News. “We can reach a whole new audience hungry for news in a concise and creative form on a platform they already enjoy.”

Alice Mascia, VP Strategy, Sky Deutschland is among a number of representatives from Sky that will be attending TV Connect (28th – 30th April 2015 ExCel, London). Click here to download the full TV Connect brochure

 

 

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