Panasonic has been named as the first manufacturer to launch TVs featuring the Freeview Play on-demand connected TV service.
Panasonic will make Freeview Play available in its new 2015 line-up of VIERA TVs. Channel 5’s Demand 5 service will also join the platform – completing the launch line-up of catch-up players alongside BBC iPlayer, ITV Player and 4oD.
“We believe that Freeview Play will put viewers back in control and we’re delighted that Panasonic is our first TV launch partner,” comments Guy North, Managing Director of Freeview. “Freeview Play will be integrated into a number of TVs in the new VIERA range, giving people the freedom to choose across a range of price points. We look forward to welcoming more products from other partners later this year.”