Following this week’s news that Japan is steadily starting to embrace digital video in earnest, internet TV giant Netflix has revealed that it will launch in the market this autumn.
Netflix says that there will be a strong selection of Japanese TV series and films, alongside other premium and unique Netflix offering. It will also soon open a regional office in Tokyo. Meanwhile, Gregory K. Peters, chief streaming and partnerships officer at Netflix since 2013, has been promoted to general manager of Netflix Japan
“With its rich culture and celebrated creative traditions, Japan is a critical component of our plan to connect people around the world to stories they love,” says Reed Hastings, chief executive officer at Netflix. “As we expand into Asia, we’re excited Netflix members increasingly will have access to some of their favorite movies and TV shows no matter where they are.”
The launch is part of Netflix’s plans to complete its global rollout by the end of 2016.
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