At the Digital TV World Summit 2014
Speaking at the Digital TV World Summit this morning, Aynon Doyle – Head of Policy Analysis and Research at leading African pay-TV operator Multichoice – said that the widespread and protracted delay in Africa’s digital switchover could push impatient viewers towards over the top services.
In a keynote that offered a comprehensive overview of the progress (and lack of) regarding Africa’s digital transition, Dyole began by emphasising that DTT should enjoy a more secure pre-eminence in a region still burdened by poor broadband connectivity.
However, he went on to qualify this, accepting that, with increased broadband penetration, competition from over the top and hybrid services were likely to grow.
“In South Africa for example, where we do have some broadband – it hits 4 megabytes per second in households, which is I think sufficient for an over the top play – Multichoice has started to move into hybrid offerings, online as well as satellite, with our DStv online and Box Office product offerings. But you can also see other people entering the market… these will probably have some impact on taking up those people who’ve been waiting for DTT.”