The BBC has announced its plans for the reinvention of BBC Three as a 24 hour a day, exclusively online channel.
BBC director general Tony Hall cited the license fee freeze as the reason for the changes, and said the changes should save the broadcaster £50m.
“By searching out new ways to engage and entertain young audiences on their terms, the new BBC Three will be a great example of how we can reinvent the public service for the digital world – using their talent, appearing on the platforms and devices that they use and talking to them as equals and partners,” explains Damian Kavanagh, who is leading the proposals.
The changes are not limited to a move online. The new look BBC Three will also see programmes like Snog, Marry, Avoid and Don’t Tell The Bride jettisoned in favour of “harder-hitting” content, while 20% of the channel’s new budget will go on non-traditional content such as micro-videos, listicles and gifs. The BBC says content will not just live on iPlayer, but will be distributed on third party sites including YouTube and Facebook.
The move online will also allow for a BBC One+1 channel to be launched in its stead.