Sky is encouraging arts organisations and production companies to pitch collaboratively for up to £1million annually on new TV ideas.
The investment is part of an initiative, Sky Arts Amplify, designed to foster integrated partnerships between creative institutions and TV production companies, bringing the vibrancy and breadth of the arts in the UK and Ireland to life on screen in innovative, new ways. £1million is available annually for the next three years.
“Amplify continues our long-standing commitment to support the arts on and off screen,” says Jeremy Darroch, Chief Executive, Sky. “We hope that this initiative will generate exciting results for both the arts industry and our customers.”
Sky Arts Amplify is the evolution of Sky Arts Ignition; a scheme launched in 2011 which saw partnerships with the V & A Museum and Tate Liverpool to stage groundbreaking new work.