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Netflix prepares ground for 2015 Oz launch?

Netflix preparing for Australian launch?

Netflix preparing for Australian launch?

According to reports in Australian marketing website Mumbrella, Netflix may be lining up for a launch Down Under, having hired both a creative and social media agency to help prepare the ground with a $20m campaign for a 2015 launch.           

Mumbrella reports that Droga5 has been given creative duties, and We Are Social (which already handles the account in the US and UK) will lead the social media campaign.

All agencies contacted declined to comment.

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