TERACOM BOXER has launched a brand new streaming Live TV and VOD (Video on Demand) service across Sweden and Denmark.
The new ´Boxer Play’ TV streaming service includes a variety of live channels and VOD Subscription Packs available to its customers with compelling content. Meanwhile NORIGIN MEDIA, from neighboring Norway, have been selected to license their multi-screen TV Apps product with custom integrations to the video platform managed by Boxer in Sweden.
As part of Teracom Group, which owns and operates DTT networks with pay-TV services across Sweden and Denmark, Boxer TV is one of the Nordic region’s largest pay TV companies and has vast experience in delivering content on the Swedish DTT network since 1999. The company currently offers over 50 live channels and a comprehensive video-on-demand catalogue to nine hundred thousand subscribing households in the region. This is the first time the TV giant has forayed into the OTT streaming territory, which is already a competitive market in Scandinavia.
Ajey Anand, Chief Commercial Officer comments: “Launching a new TV service in Scandinavia is always exciting as this is clearly the hub for the fittest of streaming services. Boxer Play is entering this space at a time where Play Services have taken a central focus in peoples´ homes, here in the region. Being selected to partner with Boxer to roll-out our flagship product within our home market, is yet another personal victory for us at Norigin”