Rovi Corporation has announced the successful deployment of its guides on over half a million standard and high-definition digital terminal adapters (DTAs),
Rovi DTA Guide is designed to increase service satisfaction for millions of basic-TV subscribers. Rovi DTA Guide eases the digital transition and enhances the experience for consumers by offering cable subscribers an Interactive Program Guide for navigating content choices. The guide provides subscribers detailed program information for their channel line-ups, access to parental controls and support for multiple languages.
As a result of commercial agreements with more than a dozen leading cable operators including Armstrong, and
Cablevision Argentina, as well as successful collaborations with leading equipment manufacturers such as Arris, Evolution Digital and Pace, Rovi is now providing its multi-featured TV programming guide to cable households throughout the US and Latin America.
“Rovi has provided significant support as we execute our strategy of enhancing subscriber satisfaction while moving to an all-digital environment,” comments Dave Whittmann, vice president of Cable Marketing, Armstrong. “Rovi not only delivered the high-quality navigation experience needed to make the process easy and positive for our customers, but also the assistance required to streamline the service-wide rollout.”