Guest post by Rob Gallagher, Ovum
The potential for TV and video innovation has never been so great – or so uncertain. This year has already seen the first 4K trials, an explosion in OTT video services, and the continued shift towards cloud-based architectures, but what does the future hold?
Which technologies will service providers prioritize and when? Where will they invest heavily and where will they seek to cut costs? Which vendors will they turn to and why?
Ovum’s 2014 Future of TV & Video Technology Survey will answer these questions and more by gauging service-provider and vendor sentiment about strategy, spending, and vendor selection related to future investments in video delivery technology.
“Disruptive technology, changing consumer behavior, and new competitors are challenging service providers to make tough decisions about where their finite investments should go,” says Paul Jackson, Principal Analyst, Media & Entertainment at Ovum, the global telecoms, media and IT research house.
“This survey aims to capture both vendor expectations and industry player priorities to give a timely snapshot of the likely future of TV and video technology globally.”
Each respondent that completes the survey will receive a copy of the headline results and will be entered into a prize draw for a $150 Amazon voucher. The findings will also be subject to a series of detailed analyses available to clients of Ovum’s services.
Jackson will present a preliminary analysis of the survey results at CDN World Summit & TV in the Cloud event that takes place in London, UK, between September 30 and October 2.
To take part in Ovum’s 2014 Future of TV & Video Technology Survey, please click here.