Beijing-based Xiaomi has selected the RealMedia Variable Bit rate (RMVB) codec from RealNetworks for Xiaomi Box Super, the company’s premier over-the-top (OTT) set-top-box, as well as Xiaomi’s Smart TV line Mi TV. RMVB is a variable bit rate extension of the RealMedia multimedia digital container format and is one of the most popular codecs in China for real-time media streaming. Offering an excellent balance between file size and video quality, RMVB remains China’s preferred format for media content.
With its widespread installation in most media devices in China, the RMVB codec recently surpassed the one billion mark for shipments in the Chinese market. As the number of Internet users in China continues to grow exponentially, with an estimated 720 million people online by 2015, RMVB will experience even greater deployment and usage.
“By pre-installing the RMVB codec in the Amlogic chipset platform for Xiaomi’s new Mi Box and the Mstar chipset platform for Mi TV, Xiaomi provides full support for the growing number of RMVB users in China. The codec allows Xiaomi to reach millions of loyal RMVB fans while adding dynamic capabilities to their products”, explains Thierry Raymaekers, AVP, RealPlayer Group, China.