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ProSieben’s Studio71 opens ‘The Mansion’ in US

ProSiebenSat.1 Group’s multichannel network Studio71 is introducing the YouTube project The Mansion in the US market.

Set in Los Angeles, The Mansion targets both American branded-entertainment sponsors and popular YouTube talent seeking to increase their reach in the online video market.

“As American MCNs are planting their flags in Germany, where we are very strong, our plan is to be the first international MCN to target the American market with The Mansion,” comments Dr. Sebastian Weil, MD of Studio71. “We are creating a truly global platform for American branded-entertainment sponsors and leading web talent.”

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