Samsung Electronics announced a partnership with MBC Group, first private free-to-air satellite broadcasting company in the Arab World to announce the launch of SHAHID Application, the region’s leading video on demand (VOD) service. As a regional first, Samsung Smart TVs across the Middle East and North Africa will feature the SHAHID application.
SHAHID Application & SHAHID.NET are currently available for viewers to catch up on their favorite TV shows & series. The region’s leading VOD, recorded 284 million media views in 2013 only. The new application is now available for viewers to enjoy what they have missed on TV, from series to shows and to global formats.
“The television experience is rapidly evolving for viewers across the MENA region,” explains Choong Ro Lee, President of Samsung Middle East and North Africa. “We at Samsung are dedicated to create new and innovative ways to deliver best viewing experience, and with our partnership with MBC Group we will continue offering viewers the content they want, when they want in a new MENA consumer lifestyle. As a leader in the visual display market, Samsung’s Smart TV lineup offers a powerful platform for SHAHID service, providing viewers with unrivalled picture quality and the ultimate front row experience as they enjoy premium content.”