Sky Store introduces one-stop movie shop to UK living rooms

Sky have today unveiled its ‘Buy & Keep’ movie service, a brand new addition to Sky Store, which means connected Sky customers can for the first time buy movies as well as renting them.

Launching in the coming weeks, Sky customers will have access to a full digital movie store directly on their TV via their Sky+HD box letting them buy, watch and keep many of the latest and best movies as soon as they’re released as well as some of Hollywood’s best loved classics, all at the touch of a button on their Sky remote.

Better still, those who buy movies through ‘Buy & Keep’ will also receive a DVD copy of their chosen film in the post a few days later – meaning customers will now have the benefit of owning both a digital and physical copy of their favourite movies.

Sky Store ‘Buy & Keep’ offers brand new movies at the same time as their DVD release, with many titles available for digital early release. Once people have selected the movie they want to buy, it is saved straight to their Sky+HD box and is available to watch in minutes.  Once saved on the box, the movie is theirs to enjoy again and again, regardless of whether they move house or change Sky boxes in the future.

Sky Store ‘Buy & Keep’ will launch with hundreds of titles, including Warner Bros’ epic adventure and box office hit ‘The Hobbit: The Desolation of Smaug’, family fun animation ‘Turbo’, the Richard Curtis romantic comedy ‘About Time’, as well as ‘Life of Pi’ and ‘The Wolverine’, along with many other titles from 20th Century Fox and NBCUniversal.



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