Comigo today announced it has enhanced its cloud-based TV solution to enable pay-TV operators and broadcasters to quickly launch revenue-generating TV services and capabilities remotely, without requiring any additional investment. The company’s TV solution offers unique features and capabilities that can easily be integrated with existing back-end solutions and front-end clients. By providing operators with the flexibility and control to manage and launch value-added services, personalization, and social features, Comigo’s platform enriches the viewing experience of live TV channels, VOD, and OTT content via a wide range of devices, including TVs, smartphones, and tablets. Comigo will demonstrate its open cloud-based TV solution for the first time at TV Connect, March 18-20, in London at stand 117.
“As pay-TV operators look to enrich their TV service offering with personal and social TV experiences and capitalize on additional revenue opportunities in the multiscreen environment, they need a flexible solution for managing and rolling out new features and services,” says Sigalit Klimovsky, CMO, Comigo. “Comigo’s cloud-based TV solution gives pay-TV operators and broadcasters the flexibility to launch these services quickly and effectively at the time of their choice.”
Comigo’s cloud-based TV solution provides pay-TV operators and broadcasters with detailed analytics and customer insights based on viewing habits. Utilizing customer insights, pay-TV operators can increase viewer engagement, promote content through users’ social interactions, generate personal content recommendations, and target relevant advertising to viewers.
Comigo’s cloud-based TV solution can be easily integrated into an operator’s back-end platform and its already existing client-based solutions, lowering capital expenditures.