NORIGIN MEDIA, a TV Everywhere Company, which enables multi-screen TV products, has entered into a partnership with BOXER TV, owned by the Teracom Group, for the licensing of its multi-screen Hybrid Apps solution in Sweden and Denmark. The new TV Everywhere (TVE) client apps will extend the current Boxer TV service to mobiles, tablets, PCs & Macs to deliver OTT (Over-the-Top) TV and video content to customers across Scandinavia.
As part of Teracom Group, which owns and operates DTT networks with pay TV services across Sweden and Denmark, Boxer TV is one of the Nordic region’s largest pay TV companies and has been delivering content on the Swedish DTT network since 1999. The company currently offers over 50 live channels and a comprehensive video-on-demand catalogue to one million subscribing households in the region.
“Consumers in Europe are increasingly demanding TV Everywhere services and these types of services are clearly gaining momentum in Scandinavia. This partnership reflects the fast growth in demand for TVE Apps in the region,” says Roland Svensson, Director of Product at Teracom Group. “We needed a flexible and fast time to market solution that provides top-of-the-line user experience. NORIGIN MEDIA’s mature product and vast experience with major operators made them the natural partner choice to provide the ‘TV Everywhere’ experience for our subscribers.”
NORIGIN MEDIA’s Hybrid Apps product is a multi-screen application suite which utilises the benefits of HTML5 within natively coded applications, for common implementation. This enables maintenance of one single product across all devices ranging from Connected TVs, Game Consoles, Tablets, PCs & Macs and SmartPhones. The Hybrid Apps will be integrated via ready plugins to the service providers’ chosen video platform, future-proofing the service and maintaining a robust roadmap for the further evolution of the company’s TV offering.