“Follow TV”: latest Twitter TV innovation from Stevie

Stevie, the platform that turns your social feeds into a non-stop streaming TV experience, have introduced an interesting new innovation for social TV with its “Follow TV” feature.

“Follow TV” lets viewers watch the most up to date channels, curated automatically from trending topics and twitter hashtags, constantly updated, and instantly on, any time. Viewers can also create channels for any topic they choose, share and watch later on their Stevie or directly on the web.

The “Follow TV” dashboard lets users easily browse TV channels which correlate with trending hashtags on twitter. For example, #Thevoice channel instantly streams a channel of top videos, status updates, tweets, likes, events and headline tweeted by The Voice as well as The Voice fans. Users may switch channels within a constantly updated list of trending topics, or use the search box to look up any hot topic and immediately get a full Stevie experience for it. Even more fleeting topics like #HasJustineLandedYet become a full channel with this new feature.

“Working on Stevie, we’ve been discovering great TV channels hiding within social media feeds,” says Yael Givon, Stevie’s CEO. “We believe that in the future, TV viewing will be a lot more like Stevie – people will zap topics and hashtags, and get personal channels, rather than zapping channels that are pre programmed with one size fits all content.”


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