BBC reveals digital vision for Sochi 2014

In addition to 200 hours of network TV coverage, BBC Sport will deliver the most complete digital coverage of a Winter Olympic Games to date, including over 650 hours of live action via six HD streams. BBC Sport will also bring all the analysis, insight, news and highlights from Sochi 2014 to audiences wherever they are, on whichever device they want.

Building on the BBC’s digital approach to London 2012 and other major sporting events in 2013, an innovative new approach to delivering world-class live coverage across PC, tablet and mobile has been developed for Sochi 2014. This will power the BBC’s digital offering of a live event for the first time ever throughout the Winter Olympic Games, bringing key benefits to audiences and leaving a “lasting technology legacy.”

Winter Olympic Games live

The new Winter Olympic Games live page, available,  provides the best of the BBC’s live action in one place, allowing audiences to follow the event how and where they like. Whether it’s getting the latest news via a smartphone, watching favourite events on the office PC, using tablets in front of the big screen to get the latest stats, or watching the live streams on a connected TV.

The live page also brings Winter sport fans together by sharing the best of their comments and opinions via email, SMS and social media, alongside those from the BBC’s expert reporters and talent. Audiences will also be able to access a range of on-demand video clips through the live page, allowing them to catch up on the day’s highlights before jumping into the live action.

In-depth online content

Ahead of the Games, BBC Sport will provide an in-depth look at all the sports in Sochi, Team GB’s and global medal hopes and Winter Olympic memories from the past. BBC Sport’s comprehensive Sochi schedule will also be here to help fans catch all their favourite moments from the Games, alongside the latest medals table and results, with extra features, reaction and analysis from BBC reporters and talent. BBC Two’s daily highlights programme will also be available on BBC iPlayer.

Content across four screens

All content from the new Winter Olympics live page will be available on PCs, tablets and mobiles – by simply accessing the BBC Sport website ( from any device. Alternatively, audiences can use the BBC Sport app for mobile and tablet devices, available for free on iPhone, iPad, Android and Kindle Fire, with no need to update the app.

On TV, up to two red button streams will offer live content and highlights from Sochi. All six live streams and on-demand video will be available through the BBC’s Connected Red Button service on Virgin Media TiVo and Sony Freeview Smart TVs and via the BBC Sport app for connected TVs.


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