The BBC has released its iPlayer performance pack for October, registering another impressive month for the popular service.
- 261m BBC iPlayer requests in October – up +23% on October last year, with 199m TV requests – the third highest figure ever recorded
- Mobile and tablet requests increased to a new high of 37% of total requests, and are almost in line with computers which reached 39%
- The autumn schedule continued to prove popular in October. Bad Education and Some Girls – the first BBC Three comedies to be premiered on iPlayer – topped the list for the month along with episode nine of The Great British Bake Off. The Wrong Mans, Atlantis and Waterloo Road were also popular
- Premier League and international football topped the list for radio in October. Nick Grimshaw’s Radio 1 Breakfast Show remained a strong performer while the return of The Reith Lectures appeared in the top 10
- October saw an average of 7.8m daily requests, with weekly requests peaking in the first week of the month and the last week of the month at 57m
The performance pack also reports that the profile of BBC iPlayer users has evened out over time in terms of male/female ratio, but remains strongly under-55 in terms of age, which is younger than the typical TV viewer or radio listener’s profile.