Celcom Axiata: “If we can do it for mobile roaming, why can’t we do the same here?”

Liew Tze Min  Senior Vice President, Media Technology, Celcom Axiata

Liew Tze Min
Senior Vice President, Media Technology,
Celcom Axiata

Next month CDN Asia (21 – 22 January) will be returning to Singapore for third year in a row, following two successful years of delivery and discussions about the complex content delivery space. In the coming weeks, IP&TV News will be running a series of interviews with some of the main thought leaders who will be appearing at the event, and we begin today with Liew Tze Min Senior Vice President, Media Technology Celcom Axiata

IP&TV News: What is Celcom Axiata’s experience in using CDN for Multiscreen OTT app?

Liew Tze Min: Escape is a new OTT service provided by Celcom’s wholly owned subsidiary Escape Axiata which allows subscribers to enjoy various forms of content created, produced and packaged to suit digital mobile lifestyle.

Celcom plans to tap into its existing customer base of 13 million mobile subscribers and expands the service in countries where Axiata Group Bhd has a presence.

Have you used your own built CDN or outsourced your CDN needs?

We’re working on both models.

Tell us about your OTT Multiscreen Video App?

Escape ESCAPE is an OTT Multiscreen Video App that become your very own personal entertainment space.

You can escape with any internet-enabled device anytime anywhere. It’s currently available on PC, iOS and Android devices.

The idea is to get in, get out, enjoy, stop, pause and pickup where you left at your own convenience based on a unique Pause and Play feature.

Are you using CDNs for mobile content delivery?


You’ll be appearing at next month’s CDN Asia. What are you hoping to learn at this event?

The opportunity or possibility of realising the CDN Federation idea in the future as the market gets more mature . If we can do it for mobile roaming, why can’t we do the same here?

For more information about CDN Asia go here 

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