Sony predict bright future in 4K

In a Japanese interview Sony president Kuzuo Hirai has claimed the company is on track to reverse the unprofitable trend in its TV production business by March 2014, an upturn proceeding nine consecutive years of loss. Sony plan to shore up its smartphone business with a focus on cutting edge technologies.

“We are also poised to reinforce our products, mainly 4K TVs,” he said.

Japan will start the world’s first 4K (Ultra High-Definition) television broadcasts in July 2014 – two years ahead of schedule and in time for the football World Cup, according to local reports.

The Asahi Times has written that the country’s Ministry of Internal Affairs and Communications has issued a directive to this effect, with the first transmissions to be delivered by satellite, followed by transmissions on the country’s DTT platform at a later stage.



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