New Amazon tablet Fires up video capabilities

Here at IP&TV we have to concede that the Amazon Kindle Fire HDX tablet looks fairly – no, make that very – impressive.

Let’s begin with the “Mayday Button,” which for sheer imaginative audacity (plus a neat use of video) gets them full marks. 24/7, the Kindle HDX user need only tap the aforementioned button to bring up tech support for a video chat. Said support, furthermore, is not merely confined to instructing the Kindle-user-in-crisis, but can commandeer the entire device, demonstrating the problem or righting the wrong.

Overall, this latest Kindle places large emphasis on video, letting users stream offline Amazon Prime content alongside other video features, with participating studios including Comcast’s CBS, NBC, Viacom, Sony, and Warner Bros. Users will be able to download an eligible video for up to 30 days – having started watching, they have 48 hours to finish the selection. They can then “fling” such content to a proper TV, utilising Second Screen, which makes your TV your primary screen and allows you to use the tablet to control it. More than 150,000 movies and TV episodes are available to stream or download, purchase or rent, as well as tens of thousands of TV episodes.

There are some other neat, video-related gizmos here too, such as an IMDb-related feature that lists soundtrack details and other movie factoids, from the frivolous to the informative, about what you’re viewing.

For a device initially envisaged as a definitive e-reader, it seems notable (if unsurprising) that such emphasis is placed on video for this latest Kindle.

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