Aereo, the controversial US cloud-based technology platform that enables customers to stream live broadcast television at home or on the go (and save, pause, rewind and fast forward content, too), is set to continue its nationwide expansion to four new cities and eight million potential new customers, in Columbus and Cincinnati, Ohio, as well as Indianapolis, Indiana, and San Antonio, Texas.
This is on top of the 22 “expansion cities” announced earlier this year, strongly indicative of the consumer enthusiasm for this kind of OTT service in the US. “The consumers spoke and we listened, so we’re adding these cities to our first phase of expansion,” says Aereo CEO and Founder Chet Kanojia. “From Boston to Salt Lake City, people are craving alternatives and more choice with how they watch television. Consumers are tired of being pawns in the tug-of-war between big businesses. They deserve better. At Aereo, our work is focused on delivering the best customer experience with the highest quality technology.”
As previously covered here at IP&TV, a relatively recent US injunction against FilmOn X could mean Aereo faces an uncertain future, but this doesn’t seem to have dimmed their ambition.
Aereo membership begins at $8 per month, for access to Aereo’s cloud-based antenna/DVR technology and 20 hours of DVR storage. For an additional $4, consumers can upgrade their subscription and receive 60 hours of DVR storage for a total of $12 per month. Consumers who join Aereo will get their first month of access for free. Consumers in each metropolitan area can pre-register at Aereo.com to receive priority access to Aereo at launch. Launch dates for these cities will be announced later this year.