UK telco BT has agreed a two-year deal to show 30 live matches per season from England’s Football Conference league (fifth-highest in the land) on its upcoming BT Sport channels, starting with the 2013/14 season in August.
Under the terms of the agreement with Football Conference, BT Sport will host live broadcasts from the grounds for 25 league matches, plus both legs of the play-off semis and the Promotion Final at Wembley.
Simon Green, head of BT Sport, said: “We are delighted that we’ve been able to invest in the Non-League game and play our part in helping community clubs to flourish.
“We are not just interested in the glamour of the Premier League; we’d like to bring the excitement and grit of the Conference Premier to a new audience, as well as its existing strong fan base.”
The new BT Sport channels will launch next month and show 38 exclusively live football matches from the Barclays Premier League, including 18 of the ‘top picks’ from August 2013 for three seasons.
The channels will also show live FA Cup, Europa League and Scottish Premier League matches, as well as top tier live football from Germany, Italy, France, Brazil, Australia and the USA, plus action from the FA Women’s Super League.