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Virgin Media trials MPEG-DASH

UK cableco Virgin Media has started trialling Dynamic Adaptive Streaming over HTTP (MPEG-DASH) technology to enable the delivery of more efficient and cost-effective high-quality broadcasts to TVs, PCs, tablets, smartphones, set-top boxes, and other IP-connected devices.

US firm Harmonic has been selected to deploy its ProMedia Live real-time video transcoder and ProMedia Package stream packager in Virgin Media’s London-based innovation research headend facility.

Harmonic’s ProMedia Live transcodes MPEG-2 and MPEG-4 AVC H.264 content to multiple high-quality adaptive bit-rate streams optimised for the Virgin Media MPEG-DASH service.

ProMedia Live will also handle metadata information such as language, captions, and ad signalling upon input and output.

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