Despite the current interest in over-the-top (OTT) delivery, managed IPTV services continue to clock up lots of new subscribers, according to Pyramid Research, which reveals that developed Asian markets are adding the largest numbers.
The number of IPTV households globally is estimated to have reached 84mn by the end of 2012 (up 32% from one year earlier), and should go on to reach 181mn by the end of 2017, according to the US research firm.
The Asia-Pacific region had around 38mn IPTV subscribers by the close of last year, and by the end of 2017 is expected to count more than 100mn of them, making the region easily the largest in terms of IPTV subscribers.
China alone accounted for 20% of the world’s IPTV subscription base by the end of 2012, with growth being driven by a rising base of broadband subscribers and the increased proliferation of fibre networks, according to Guillermo Hurtado, analyst at Pyramid Research.
However, while Asia is expected to add the most subs over the next five years, it won’t be displaying the meteoric growth rates of emerging markets like the Middle East and Africa (MEA) and Latin America.
“Overall, the fastest growth in terms of subscriptions will be seen in the Latin America and Africa & the Middle East regions, the two smallest IPTV markets, with a combined 2.1 percent of global IPTV subscriptions in 2012, or 891,000 and 912,000 subscriptions, respectively,” said Hurtado.
Latin America is expected to grow at a compound annual growth rate (CAGR) of 42% over the next five years, while the MEA region is expected to grow at a CAGR of 36% – compared to the global average of 17%.