US online video service Netflix has used the Consumer Electronics Show in Las Vegas to reveal that Netflix Open Connect, the single-purpose video content delivery network it launched last year, is now delivering the majority of Netflix’s international traffic, and aims to serve all its members via the platform “as soon as possible”.
Netflix Open Connect launched in early 2012 and enables ISPs to receive, at no cost to them, Netflix video directly at the interconnection point of the ISP’s choice. By connecting directly through Open Connect, ISPs can more effectively manage their networks and more efficiently deliver Internet services to consumers, including the more than 1bn hours of Netflix TV shows and movies consumers watch every month.
The company adds that Open Connect is now widely deployed around the world, serving the vast majority of Netflix video in Europe, Canada and Latin America, and a growing proportion in the US, where Netflix has over 25mn streaming members.
“Leading-edge ISPs around the world such as Cablevision, Virgin Media, British Telecom, Telmex, Telus, TDC, GVT, among many others, are already participating in Open Connect to provide the highest-possible quality Netflix service to consumers,” said Reed Hastings, CEO of Netflix. “Our goal is to have all of our members served by Open Connect as soon as possible.”
As part of the Open Connect project, Netflix is also sharing its hardware design and the open source software components, suitable for any other provider of large media files – available here.
Netflix members can verify if their ISP is part of Open Connect by visiting www.netflix.com/superhd