The European Broadcasting Union (EBU) has unveiled its new corporate identity, designed to communicate a “modern, dynamic media organisation with strong roots in the past, with plenty of energy and innovative spirit for the future”.
The new visual identity is being implemented from September 1st and will be rolled out progressively across all activities and events.
It was developed by leading Dutch design agency Studio Dumbar, following a competitive tender.
“The identity encapsulates the dynamic organisation our members want us to be,” said Ingrid Deltenre, Director General of the EBU. “Using one visual approach across all our activities unifies and strengthens our organisation.”
The EBU counts 74 members in 56 countries in and around Europe, including most of the continent’s largest broadcasters, and provides them with a range of services, including legal advice, technical standardisation and development, coproduction and exchange of quality European content.