Ora.TV, a new over-the-top (OTT) TV venture part-owned by Mexican billionaire businessman Slim Helú, has opened for business with a new show from famous talk show host Larry King.
The on-demand premiere of ‘Larry King Now’ was made available earlier this week via US online video service Hulu Plus and at Ora.TV. New episodes will become available every Monday through Thursday, each lasting 30 minutes.
Guests confirmed for the show’s premiere week include comedy writer Seth MacFarlane (creator of ‘Family Guy’), US columnist Meghan McCain (daughter of senator John McCain), and actor Matthew McConaughey. Political guests and global leaders will also feature prominently in future segments.
Hulu Plus has sealed a multi-year, exclusive licensing and distribution agreement for the new talk show, which is the first of several new shows that are expected to launch on Hulu as a result of this partnership with Ora TV.
Ora.TV also plans to produce shows in alternative formats and varying lengths for viewers to enjoy on mobile and interactive platforms. Larry’s King’s new show will also integrate content, social interactions and technologies in ways enabled by digital platforms, according to its backers.
The Ora.TV network is being funded by América Móvil, a leading Latin American wireless service provider, with a majority interest held by Carlos Slim Helú.